The Value of Proof Reading

Nothing hurts the image of a brand (mine, yours, and even "big" businesses!) like a misplaced apostrophe or glaring spelling error.    Before launching articles, items for sale, or even a blog post on your website, be sure to do a thorough proofread of every page of web copy to check for errors yourself, or even pass the copy on to a friend or colleague who can double-check your work.   If you’re not a confident writer, it may be worthwhile investing in the services of a professional editor who can re-frame your...

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