A well-known cartoon shows two dogs in front of a computer. The caption reads, "On the Internet, nobody knows you're a dog."
While the cartoon is amusing, the reality is not. The inherent anonymity of the Internet has fostered a number of questionable advertising and marketing practices, such as unsolicited email spam. Over the past decade, Federal and state governments have passed advertising laws that protect consumer privacy and ensure fair and truthful advertising practices online.
If you plan to advertise online -- whether you're buying...
Friday
Wednesday
Networking Groups - Part 5
Online networking/social web sites: Are they really networking and are they really working?
You can find them everywhere on the Internet. Based on contact management, they are direct in messaging, emailing, and even in the six degrees of separation. They go by many different names and have various methods of finding people. The problem with these sites is that they are not really networking. Do you disagree?
To be effective in networking requires building a relationship with another person. This is difficult to do through messages and email....
Monday
Networking Groups - Part 4
What is a leads group? Leads groups seem to be the most popular form of networking judging that comment by the fact that there are more leads groups in existence that have been around for a long time than most other types of groups.
Leads groups are often referred to as closed groups. This means that there can only be one type of a business represented in a group. For instance, I'm a member of a closed group where I am the only writer in the group. Other freelance writers would be allowed to visit, but if they wanted to join the organization they...
Friday
Networking Groups - Part 3
I talk a lot about Focused Networking, but I've never written about the subject, so it seems like a good idea to include it in this series on "Networking Groups".
In each business, we have a target market or the perfect prospect. If you have been in a particular business for any length of time, you should know what type of person or business owner falls into this category for you. If not, it is time to figure out who this might be.
In networking for business it is important to have a well rounded networking schedule. You should attend many...
Wednesday
Networking Groups - Part 2
In "Networking Groups - Part One", I wrote about the four types of networking groups. Now, let's take a look at a category of networking groups.
One category that most people are familiar with is the Chamber Of Commerce. Chambers serve a long standing role in the business community. It is a role of development and support. A Chamber Of Commerce can offer business both small and large with networking opportunities, training programs, legislative assistance and a host of other benefits. A Chamber Of Commerce can be a local, statewide, national,...
Monday
Networking Groups, Part I
Today is the start of a new series on "Networking Groups". I have been trying to think about how I can talk about this subject and address it in a way that would be fair and balanced without injecting too much personal opinion and have decided to first talk about the types of groups and then later on be more specific in Parts 2 through 5. It is important to remember that you will have preferences that may not align with mine, but that each of us share a common goal in our networking. More business and possibly, more friends.
So lets begin by...
Tuesday
Strategies for Successful Business Networking
There are a variety of organizations that run networking groups across the country. The largest group is probably BNI, which offers members the chance to attend weekly meetings and develop new professional relationships to help them grow their business. Some Chambers of Commerce are now organizing "leads groups" for their members as well. These groups are intended to offer members a way to connect with each other and potentially refer each other business.
In most "leads groups", each group allows no more then one representative from any industry,...
Sunday
The Manifest List: Best Business Tools
No matter what business niche you choose, there are basic tools that you need in each and every business, whether it's online or a traditional storefront operation. Those tools include website domain names, website hosting, autoresponders, and advertising at a minimum. Free business tools are great to get started, and will always hold a special place in my business "heart", but true Entreprenuers understand that when time is of the essence, paid versions of great business tools are the best choice.
Here's our list of the best business tools...
Monday
How To Generate A Full RSS Feed
f you’re looking for a way to generate a full feed, here’s the best way to get it done quickly. If you’ve been using the RSS Bomber script to generate feeds, most of the time it will only give you a standard wordpress feed, which only displays an excerpt of your post. I recommend that Bloggers ALWAYS have the full content of their posts displayed in the feed. Why? Because no matter what you’ve heard from the “gurus”, content is still KING. There’s no point in putting a lot of hard work into your post, making it well optimized only to have the RSS...
Friday
Become A Better Email Marketer: Subscriber Expectations
Consistency is one of the most important expectations in your email marketing campaigns. When subscribers sign up for a "free ebook", or a "free gift"----that's what they expect: to receive one email that contains the link to receive the ebook/gift that they signed on for. They do not expect to begin receiving daily, weekly or monthly emails from you. If they do start receiving unwanted emails from you, then it's realistic to expect that they will report you for spamming.Consistency matters – but before you can consistently meet the expectations...
Blending Your Ideas and Email Marketing
Whether we like it or not, the words used in Email Marketing are very important. Whether you are writing a short or long email, your words must communicate your ideas.But you don’t write words to communicate alone. You write them to request an action. Sometimes it’s subscribing, responding, purchasing – whatever you want YOUR Readers to do.The words that carry most of the weight of the request are the few at the end, where you normally provide a link to proceed: your call to action. This is the decision point for your Readers. The words you use...
Automate Your Business With The Income Infuser System
Income Infuser is a done for you business that puts money in your pocket fast, easy and virtually all automatically.You've probably even been told that you should have an affiliate program so someone else can sell your product for you. And you've always thought that you'd get around doing all that work, "someday", right? Well, guess what? You don't have to wait anymore, because you can have your OWN business today!With THIS system, as soon as you install the software, EVERYTHING will be done for you... in just a matter of seconds, you'll have...
Monday
The Fine Print of Any Online Business
If someone gave you a new BMW, you wouldn't complain if you had to put gas in it, would you? Well, the same thing's at work here. We're giving you the business; you just have to run it.I need to be very clear about something: When you join our free membership, we are handing you the keys to a real, honest to goodness legitimate internet business.This is the real McCoy. If I gave you a car you'd be happy. But a car won't actually make you money on autopilot like this can.Just like a car, there are other expenses besides the initial purchase....
Thursday
Video Blogging
Many open sources content management systems enable users to post videos content allowing bloggers to access and administer their own video blogging sites. Moreover, convergence of mobile phones with digital cameras allow the publication of videos contents on the Web almost as it is recorded.Adding video to your business website is a lot easier today than it was years ago, and it's amazing what a live actor can do to spruce up your promotional videos. Well, what's even more exciting is when you see these two little words in your comments section:...
Free Blog Factory Explained
What is the FREE BLOG FACTORY all about?Free Blog Factory offers you a fully functional blog/website that includes absolutely everything you need.If you don't have the time to set up hosting accounts, mess with code, or hire programmers and designers, then Free Blog Factory is for you!Here's what you get from Free Blog Factory:Done-For-You Blog Setup: Instantly create WordPress sites on your domain with unlimited email accounts.Mobile Browsing: Your website is compatible for your visitors to view on mobile phones and tablets.Google Analytics Tracking:...
Email Marketing - Autoresponders
When writing your business plan, it makes sense to add a section titled "Email Marketing". If you plan to use an autoresponder script for email marketing, here’s a word of caution: get the correct autoresponder web hosting plan.Don’t make the same mistake I did as a new entrepreneur. I installed my script in, and used my cheap autoresponder (with "unlimited" bandwidth) to send out a thousand emails one day. That didn't work out real good for me at all----the next day that my account was suspended. All because I "assumed" that there was...
Monday
New Boss...or SoS?
You show up for work one day and find out that there's a new boss.Your first thought is: "Oh well.....Same Old Song; just a different singer!"As you start your work day, you wonder what happened because nobody told you. And to top it all off...there's a note on your desk that says, "Come see me in my office; we need to discuss your performance." (Are you starting to sweat a little?)You arrive at the boss' office, walk in, and finally see the new boss---who happens to be YOU! You became "The Boss" when you decided to be an entrepreneur.Here's...
Thursday
Business Development Centers
Starting a business can begin very simply, but can become more difficult as you dive into the many resources of information available. As a tip, the focus in your research needs to turn to the accountability of the source, using different resources to compare information.The research you do on your own can be a determinant as to how easy the business beginning process will be, and how successful you will be with your business. Keep in mind that you get out what you put in.Most States in the US have compiled resources offered for business owners...
It's Possible
It's entirely possible to serve your clients fully without running yourself ragged, or skimping on quality, with a little help from Manifest Business Solutions (MBS). MBS publishes the latest research results, guidelines, tips and even our own hands-on experiences to help businesses start, operate and expand.Our team has the experience and resources to address many of the challenges you face and objectives you aspire to reach. Our purpose is your success - whether you need financing assistance, legal advice, ways to score new business opportunities,...
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